Makeup Junkie · Reviews

Tarteist: A Tale of Terrible Design

I was introduced to Tarte Tarteist Clay Paint Liner – Black by one of the beauty vloggers I follow on YouTube. In her video, she used this liner to draw on an absolutely gorgeous winged eye look that was deeply saturated in rich black pigments. Although I know I am not the best at doing a cat eye, I still had to have it!

I also read that the Tarteist Clay Paint Liner uses a tube-packaging in an innovative way to keep the creamy formula from drying out. I was so excited to try this new and novel concept for dispersing cream eye liner, and couldn’t wait to practice my wings with a really creamy and high-quality formula. The tube is also designed with a flat curved top, called the blending stage, which helps you pick up as much product as you want for your eye look.

However, what the marketing claims don’t say is how super prone the thick cream is to clogging in the tube. Both me and my sister have had two separate tubes squirt  everywhere when we are trying to get the cream out from the tiny hole. Also, if you dispense too much cream in a squeeze you are just stuck with it. So expect a lot of wasted product if you are planning on buying this. I wish I had known that if you are at the beginning of the learning curve for this eyeliner that you should just stay away from fabrics you like when you are dispensing the product. The cream is waterproof and will stain, and our bathroom walls still have the black streaks from the surprisingly powerful shooting bursts of this liner.


If I can get the product out successfully, I have found that the formula is super smooth and glides onto the skin like a dream. With most gel eyeliners I find myself rushing to do a cat eye because the cream dries out so freaking quickly. However, with the Tarteist Clay Paint the liner stays wet long enough to carefully map out my winged liner for perfect shapes. As far as durability goes, I have oily lids and this formula doesn’t last long at all. I ended up returning this out of frustration from getting black goo all over my makeup station multiple times. So, if any of you ladies have suggestions of eyeliners to try, let me know, I’m in need of a new one!


+ Doesn’t dry out
+ Applies smoothly
+ Deeply pigmented
+ Bundled with decent angled liner brush


– Hard to dispense correct amount of product
– Messy
– Wasteful
– Won’t last long on oily skin

Rating 2/5


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